Look Into My Eyes
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There’s no question that the eyes are the focal point of the face. Artists, photographers, and filmmakers have long used the eyes to convey universal emotions such as love, humor, fear, and sadness. Whether happy or sad, no movie ends without a close-up at some point on the eyes of the star. In the same way, portraits tell us so much about the heart of a person because of what is framed in the eye. It’s no wonder then that eyelashes play such a starring role with so many makeup artists—after all, they are the “frame” of the eye.
Help your clients frame their eyes with eyelash extensions AND boost your profits.
Get regular, repeat customers
Boost your business with highly profitable eyelash extensions! No longer reserved for special occasions, models, or celebrities, this popular service provides consistent repeat business because of the natural cycle of eyelashes.
Housewives to celebrities want enhanced eyelashes to look younger and add vibrancy to their eyes. With looks ranging from natural enhancement to dramatic flair, creating immediate and long-lasting lift and definition to the eyes, what’s not to love?
Because you apply eyelashes to a client’s natural lashes, when the client’s natural lashes fall out, so does the extension. Most people have a four- to six-week life cycle for their natural lashes, so clients will return on a regular basis to maintain their stunning look.
Boost your profits
You’ll love the bottom line: full sets range from $75 to as much as $400-$500. The more lashes you use, the longer your service, so you can charge accordingly. A complete or full set for a first-time client can take up to 1.5 to 2 hours. A partial set is approximately one hour, and touch-ups and fills are from half-hour to an hour.
Whether you’re an esthetician, makeup artist, or hairstylist, you can offer eyelash extensions to your clients.
Learn How
Lash extensions are available in a variety of styles and colors that can take a woman from a natural, everyday look to a luscious thick fringe perfect for a night out. Mastering the technique of how to apply eyelashes widens the services you can offer to your clients.
We can teach you the technique. The lash-by-lash extension application is an art that requires training, patience, and lots of practice. In Eyelash Extensions, Vol. I and II, Leslie Graham, a certified eyelash extension trainer and award-winning makeup artist, demonstrates how to provide this popular and profitable service.
With step-by-step instruction and extreme close-ups (that you can’t get in a classroom setting!), Leslie shows you on how to:
- Prepare your clients
- Select lashes
- Set up your workstation
- Safely apply individual eyelash extensions
- Remove extensions
You will also learn about:
- Safety and sanitation
- Precautions
- Required supplies
- Available product types
- Client information and consent forms
- Eyelash growth cycle
- Aftercare instructions
- Tips and tricks to make the application faster and more efficient
Learn technique that applies to all lashes
Our eyelash extension DVD is manufacturer-independent. Our two-volume series, Eyelash Extensions, is taught by award-winning certified eyelash extension trainer and professional makeup artist Leslie Graham, with technique that applies to all lashes, regardless of manufacturer. We’re not locking you into a specific brand.
Learn how to provide different looks
In each volume, Leslie demonstrates multiple full-length applications.
In Eyelash Extensions, Volume I, Leslie demonstrates how to provide three looks on models of different ethnicities (African-American, White, and Asian): a dramatic look with “C” extensions, a natural “bridal” look, and an elegant look with a full set of mink lashes (the “crème de la crème” of extensions).
In Eyelash Extensions, Volume II, she demonstrates how to provide a full set of colored lashes, a glam look created with crystals, highlights with color, and a corrective set of lashes using “Y” extensions and cross-overs.
Be 100% confident when working on every single client. Make women look and feel beautiful.
About the instructor
Leslie Graham is an award-winning professional make-up artist in film and television, and a certified eyelash extension technician and trainer. She trained at the Westmore Academy of Cosmetic Arts in beauty and special effects make-up and at Miscencil as an Eyelash Technician and Trainer. Production credits include Night at the Museum, Ghostrider, X Men 3, and Battlestar Gallactica.
